George Muruka

Advisor, Research & Livelihoods

Mr. Muruka provides Advisory Services in Market Research and Livelihoods Projects Design and Impact Evaluations. He has 20 years of experience in supporting livelihoods development initiatives by Banks, MFIs, SACCOs and NGOs in East and West Africa. He has led research teams in undertaking field-based studies and in-depth analysis of factors informing customer needs and preferences in more than 12 countries in Africa. He has also been involved in livelihoods projects design, project assessments and impact evaluations. This has led to innovative tailored financial products and services and new strategic directions that has positively impacted people’s livelihoods in these regions.

In the past three years he has consulted for SEEP Network, USA, Hand in Hand International Eastern Africa, Financial Sector Deepening Africa, CARE International UK, among others. His countries of experience include Kenya, Uganda, Tanzania, Ethiopia, Ghana, Nigeria, Sierra Leone and Benin and Zambia.

Mr. Muruka holds a Master of Research (MRes) in International Development, University of Bath, UK; a Bachelor of Arts in Social Work and Community Development, University of Nairobi and a Post Graduate Diploma in Project Management at Tietgen Business School, Odense City, Denmark. He was involved in the development of Poverty and Market Assessment Tools by USAID, IRIS and the University of Maryland in Washington DC. USA. He has authored and co-authored various knowledge products including blogs, reports and contributed to books in the development sectors.

He is proficient in English and Swahili, lives in Nairobi, Kenya.